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How to Use Social Media to Promote Your Fall Prevention Month Initiatives

Posted September 21, 2017

Social Media isn’t just for social activities and cat video’s. Social Media can be useful for Health Promotion activities too.


With Fall Prevention Month just around the corner in November, Social Media may be the ideal way to advertise your organization's activities or to find out how you can get involved in this worthy cause.

You may be asking yourself, “How do I get started?”, “Where should I go for my best social media coverage?”. Well look no further.


Below are some great sources for you to become the Social Media star you always knew you could be. So, get out there! Let all your friends and colleagues know about Fall Prevention Month and how they can get involved! Good Luck!

1. CDC. The Health Communicator’s Social Media Toolkit [Online Brochure]. Electronic Media Branch, Division of News and Electronic Media, Office of the Associate Director of Communication at the Centers for Disease Control and Prevention (CDC). 2011. Available from: https://www.cdc.gov/healthcommunication/toolstemplates/socialmediatoolkit_bm.pdf


2. Davies J, Dhaliwal M, Brankley L, McColl K, Mai D, Williams M. Social Media Toolkit for Ontario Public Health Units [Online Brochure]. Wellington- Dufferin-Guelph Public Health, Guelph, ON. 2014. Available from: https://www.publichealthontario.ca/en/ServicesAndTools/Documents/LDCP/Social-toolkit-public-health-web-final.pdf


3. Dosemagen S , Aase L. How Social Media Is Shaking Up Public Health and Healthcare. 2016 Jan.27. [Updated Jan 27, 2017]. In: Huffpost: The Blog. Available from: http://www.huffingtonpost.com/shannon-dosemagen-/how-social-media-is-shaki_b_9090102.html


4. Rosa S. Introduction to Social Media [Webinar]. Public Health Ontario (PHO) and the Program Training and Consultation Centre (PTCC). 2013. Available from: https://www.publichealthontario.ca/en/LearningAndDevelopment/Events/Documents/SocialMediaIntroductionwithPTCC_2013.pdf


5. Ventola C L. Social Media and Health Care Professionals: Benefits, Risks, and Best Practices. P T. 2014 Jul; 39(7): 491-499, 520. Available from: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4103576/